For brands, labs, D2C and retail
Run influencer campaigns that actually convert.
Launch a campaign in minutes. Distribute as a coupon on creator tier cards or sell direct through XCard. Approve every creator. Pay only when it works. No retainers, no agency middlemen, no surprise invoices.
check_circleFree to list · No card needed · Approved in 24 hours
Two distribution paths · one platform
Pick the path that fits your business.
Same campaign, two ways to reach buyers. Choose one or enable both — creators pick how they want to feature you.
Tier coupons
For local services, retail, F&B, walk-in conversions.
- check_circleBuyer already paid the creator for the tier — they bring you a code, you give them the discount.
- check_circleBuyer pays you the discounted amount directly at the counter. You keep 100%.
- check_circleNo platform money flow. No reconciliation. No invoice from us.
- check_circleThree redemption modes: show-at-counter code, unique code per buyer, or a single shared code.
XCard direct sale
For digital goods, mail-order, prepaid services, ticketed experiences.
- check_circleBuyer pays the creator through our checkout — no chasing payment.
- check_circleYou set a wholesale price; the creator's margin is anything above it.
- check_circleOrder lands in your fulfilment queue with buyer details and shipping address.
- check_circlePlatform holds the payment until you fulfil and the buyer confirms.
| Tier coupon | XCard direct sale | |
|---|---|---|
| Who collects payment? | You, at point of sale | Influencer.Cards (paid out to you) |
| Money through the platform? | No | Yes — full retail |
| Per-redemption platform fee | Zero | Standard XCard commission |
| Fulfilment trigger | Buyer walks in with a code | Order lands in your dashboard |
| Trust risk | Low — you have payment in hand | Lower — platform holds payment until fulfilled |
| Best for | Labs, salons, gyms, dine-in, retail | D2C, digital, prepaid services |
| Tier required? | Yes (Classic / Gold / Elite) | No — sold via XCard tab |
Built for brand control
Everything you need to run creator campaigns at scale.
Two ways to monetise creator reach
Distribute as a tier coupon (creator earns from their card sale, you redeem offline at full margin) or as an XCard product (sell direct through our checkout, we settle your wholesale share). Same campaign, two distribution paths.
You approve every creator
No creator can feature your brand without your sign-off. Review their card, their audience, their request — then accept or reject. Your brand safety is non-negotiable.
Invite-only campaigns
Running a sensitive launch or VIP-tier offer? Mark the campaign invite-only — it never shows up in the public marketplace. Only creators you contact by name can attach.
Redeem at your counter in seconds
Customer arrives, shows their code, your staff types it into the Verify page. Buyer details show instantly: name, email, phone, tier. Mark redeemed — closed loop.
XCard fulfilment dashboard
Every direct sale lands in a single queue. Buyer details, shipping address, your wholesale share — all visible. Attach a voucher code or tracking number, the buyer is notified, the order closes.
Pay only for what works
No retainers. No platform-mandated discounts. Tier coupons cost you nothing per redemption — you only honour the discount when a real customer walks in. XCard commission is the platform fee on the sale, nothing else.
From signup to first sale
Three steps. No agency required.
Create your account and your first campaign
Sign up in under a minute. Define the offer — title, MRP, discount label or XCard pricing. Pick whether it should appear in the public marketplace or stay invite-only.
Choose your creators
Marketplace campaigns get attachment requests from interested creators — approve or reject each one. Invite-only campaigns: search by card slug and send invitations directly. Either way, you control the roster.
Customers redeem — you stay in control
For tier coupons: buyer arrives with a code, your staff verifies and marks redeemed. For XCard orders: you fulfil with a voucher or tracking number; the buyer confirms receipt. Every redemption is logged.
Honest, predictable pricing
₹0 to list. ₹0 per coupon redeemed.
Real platform fee only on XCard direct sales.
₹0
to create unlimited campaigns
₹0
per tier-coupon redemption
~5%
platform fee on XCard sales (same as creator XCard products)
Frequently asked
How much does Influencer.Cards charge brands?expand_more
Listing a campaign is free. For tier coupons no money flows through us — the buyer pays you offline at the discounted rate, you keep 100%. For XCard direct sales we take the same platform fee that applies to every XCard transaction (typically 5%), and we hold the wholesale share owed to you until your fulfilment is complete.
Do I have to give creators a commission?expand_more
For tier coupons, no — the creator earns from selling their tier card to the buyer, not from your campaign. For XCard, you set the wholesale price; the creator keeps the margin above that. Some brands offer both modes on the same campaign and let creators pick.
What happens if a customer claims a coupon but never shows up?expand_more
For tier coupons, nothing — the coupon expires unused and you owe nothing because the buyer never collected the discount from you. The platform never billed you for the click.
Can I run a private campaign for a single creator?expand_more
Yes. Mark the campaign as invite-only when you create it. It will not appear in the public marketplace; only creators you invite by card slug can attach the campaign to their tier.
How are buyer details shared with me?expand_more
When a buyer claims a coupon or buys via XCard, the partner dashboard shows their name, email, phone, and (for XCard) shipping address — only the information needed to fulfil. No bulk data exports; access is per-transaction.
What product categories work best?expand_more
Anything with a verifiable redemption: health diagnostics, beauty services, F&B, fitness, courses, D2C products, ticketed experiences. If you have a counter, an inbox, or a shipping label, this works for you.
Stop paying agencies for posts.
Start paying for real conversions.
Free to create. Free to list. Approved creators only. Get your first campaign live this week.
Create your accountAlready on the platform? Sign in.